Independent events from The ITAM Review.

Free Webinar: Get your head in the cloud: ITAM & IaaS

  • Thursday 27th May 2021

Sponsored By: 

Thursday 27 May 2021

About this event

Join Rich Gibbons from The ITAM Review, Cyndi Tackett & Brian Adler from Flexera on Thursday 27th May at 4pm UK time where they will discuss how IaaS (aka Public Cloud) is an integral element for modern IT Asset Management.

Being involved with IaaS strategy and management within your organisation can help ITAM better align with corporate values and strategic direction whilst also offering an opportunity to raise the profile of ITAM and gain executive buy-in.

In a discussion that combines data from Flexera’s recent ‘State of the Cloud 2021” report, analyst opinion, and feedback from end users, our speakers will discuss topics including:

  • The importance of managing IaaS cloud
  • Cloud spend v business value
  • Using cloud to align to executive focus
  • The success of cloud cost management so far
  • How cloud impacts contract negotiation


This event is brought to you by both The ITAM Review and Flexera. When you register for the event your data will be supplied to both parties for the purposes of delivering the event and following up after. More details about how we use your data can be found in our privacy policy here

Who should attend

  • SAM & ITAM professionals
  • Procurement professionals
  • Finance professionals
  • Vendor management professionals
  • CIO


  • The importance of managing IaaS cloud
  • Cloud spend v business value
  • Using cloud to align to executive focus
  • The success of cloud cost management so far
  • How cloud impacts contract negotiation


Rich Gibbons, ITAM Services Director, The ITAM Review

Rich has almost 15 years’ experience in the world of IT and software licensing, having been both a software sales manager for a VAR and a Microsoft licensing endorsed trainer.

A Northerner renowned for his shirts, Rich is a fan of most films, Hip-Hop, travel, football in general (and specifically MUFC), Marvel and reading as many books as possible. Finding ways to combine these with software licensing is always fun.


Cyndi Tackett, VP product Marketing, Flexera

Cyndi Tackett is Vice President, Product Marketing for Flexera.  With over 20 years experience in the IT Asset Management space, Cyndi has in-depth knowledge of the industry.  Cyndi specializes in understanding vendor licensing models, SaaS spend optimization, Cloud Infrastructure governance and optimization, business case development for ITAM projects, and business processes required for best in class technology value optimization.  Cyndi has worked with hundreds of clients to solve business problems associated with technology investments.




Brian Adler, Senior Director Cloud Market Strategy, Flexera

Brian Adler is the Sr. Director of Cloud Market Strategy at Flexera. He is responsible for providing thought leadership to customers, prospects, and the l IT community regarding the technical aspects of organizational cloud journeys, from strategy, adoption, migration, and cost optimization. Prior to Flexera, he was a cloud infrastructure and operations analyst at Gartner, providing guidance and insight to enterprise clients during all phases of cloud adoption. Brian also spent over eight years at RightScale (acquired by Flexera in 2018) as the Director of Enterprise Architecture, assisting clients with the adoption and integration of the RightScale Cloud Management Platform.

Why you should attend

  • Cost – This Webinar is FREE.
  • Convenience -You can participate in the webinar from a location of your choosing.  No travelling/ travel costs involved.
  • Interaction – You have the opportunity to communicate and ask questions with the presenter and peers.



Testimonials and reviews

‘Really good & interactive’

‘Great presentation! Thanks so much for putting these together.’

‘Thanks this is well-aimed and helped me to think about next steps I should be taking’.

‘The session was very informative with excellent examples’

“I got some information at the webinar today that is going to assist me in a negotiation this afternoon”