Independent events from The ITAM Review.

On Demand Webinar: The elephant in the room – “Are you really in control of your software, cloud sourcing, & spend?”

  • On Demand

Sponsored By: 

Tuesday 11 October 2022

About this event

CIOs are now realizing traditional approaches to software and cloud provisioning, sourcing, and management are potentially costing them millions in terms of wasted spend, providing a poor user experience, and significantly increasing business risk.

The misalignment of objectives often means that overwhelmed IT procurement teams focus their efforts on Tier One publishers, leaving 80-90% of software and cloud transactions unmanaged. This can also lead to missed opportunities to save money as well as potential financial and business risks.

A practical guide

In this on demand session hosted by Rich Gibbons (ITAM Review), SoftwareONE’s Marc Hennemann discusses how Digital Supply Chain services can help organizations by providing a seamless, integrated set of systems and activities across the request, purchase, manage and renewal phases of their software and cloud lifecycle.

He explores how this approach can lead to better decision making in software acquisition and provision, resulting in:

  • Better user experience
  • Enhanced productivity
  • Improved transparency
  • Optimization of software & cloud spend
and enabling ITAM & Procurement to better focus their initiatives and support the business.


This event is brought to you by The ITAM Review & SoftwareOne.
 When you register for the event your data will be supplied to both parties for the purposes of delivering the event and following up after.  More details about how we use your data can be found in our privacy policy here.

Who should attend

  • SAM & ITAM professionals
  • Procurement professionals
  • Finance professionals
  • Vendor management professionals
  • CIO


  • Tackling Software Costs: Transactional & Contract
  • The End2End Software Lifecycle
  • Integrating SAM Lifecycle Delivery
  • Target Operation Model: Continuous improvement
  • Aligning your organization to reduce Software costs
  • Software Request & Renewals Management – Case Study


Rich Gibbons, ITAM Services Director, The ITAM Review

Rich has almost 15 years’ experience in the world of IT and software licensing, having been both a software sales manager for a VAR and a Microsoft licensing endorsed trainer.

A Northerner renowned for his shirts, Rich is a fan of most films, Hip-Hop, travel, football in general (and specifically MUFC), Marvel and reading as many books as possible. Finding ways to combine these with software licensing is always fun.




Marc Hennemann, Global Lead for Digital Supply Chain, SoftwareOne

Marc Hennemann is leading the global Software Digital Supply Chain division in SoftwareONE. In his role, Marc supports the customers at every stage of their procurement process, ensuring our services and solutions directly contribute to the success of our customers in achieving their business transformation and technology outcomes through proactive software and cloud asset management and investment.


Why you should attend

  • Cost – This Webinar is FREE.
  • Convenience -You can participate in the webinar from a location of your choosing.  No travelling/ travel costs involved.
  • Interaction – You have the opportunity to communicate and ask questions with the presenter and peers.


Testimonials and reviews

“Good info, great speakers! I’ll be sharing the recording with my colleagues on our infrastructure team. These sessions are always engaging. I started watching them sessions for the ITAM knowledge, ideas, growth, value; but I find that I am now also watching to get speaker and interacting with presenters tips from Rich! Amazing job, love it. Thanks for hosting these. Can’t wait for Wisdom!!”

“This was excellent ! I am going to go back and re-watch OnDemand. Love all segments presented.”

“I found the information informative and am looking forward to being able to reference it on demand. In particular the information about where in organizations cloud SW was being managed and I agree that ITAM can (and should) provide thought leadership in that space.”

‘Really good & interactive’

‘Great presentation! Thanks so much for putting these together.’

‘Thanks this is well-aimed and helped me to think about next steps I should be taking’.

‘The session was very informative with excellent examples’

“I got some information at the webinar today that is going to assist me in a negotiation this afternoon”