The ITAM Review

News, reviews and resources for worldwide ITAM, SAM and Licensing professionals.

Joint Research Project with Forrester Research – SAM in 2012

I am very pleased to announce a joint research project with Forrester Research.

Our research investigates the current maturity and challenges of worldwide organizations with regards to Software Asset Management (SAM).

Topics include:

  • SAM Maturity
  • Business Value of SAM
  • SAM Tools
  • Software Accuracy
  • Vendor Audit Activity
  • SAM and Cloud

This is a great opportunity to harness the collective wisdom of your SAM peers and benchmark your SAM maturity.


I’m really looking forward to building some first class research with Stephen, a well respected authority in the Analyst community, and sharing our findings in full with ITAM Review readers who wish to participate.

Please Note:

  1. This survey is open to end user organizations only
  2. All respondents will receive a * FULL * copy of the research paper developed by Forrester Research
  3. Your contact details will used for validation purposes only and will not be published or shared
  4. The email address you provide will not be used for any other purpose than to notify you of the research being available. We hate spam as much as you do – Please view our privacy policy here.
  5. Most questions are multiple choice, it should take less than 5-10 minutes to complete. Get started here.
Thank you in advance for your help.

About Martin Thompson

Martin is owner and founder of The ITAM Review, an online resource for worldwide ITAM professionals. The ITAM Review is best known for its weekly newsletter of all the latest industry updates, LISA training platform, Excellence Awards and conferences in UK, USA and Australia.

Martin is also the founder of ITAM Forum, a not-for-profit trade body for the ITAM industry created to raise the profile of the profession and bring an organisational certification to market. On a voluntary basis Martin is a contributor to ISO WG21 which develops the ITAM International Standard ISO/IEC 19770.

He is also the author of the book "Practical ITAM - The essential guide for IT Asset Managers", a book that describes how to get started and make a difference in the field of IT Asset Management. In addition, Martin developed the PITAM training course and certification.

Prior to founding the ITAM Review in 2008 Martin worked for Centennial Software (Ivanti), Silicon Graphics, CA Technologies and Computer 2000 (Tech Data).

When not working, Martin likes to Ski, Hike, Motorbike and spend time with his young family.

Connect with Martin on LinkedIn.

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