The ITAM Review

News, reviews and resources for worldwide ITAM, SAM and Licensing professionals.

ITAM Review European Tools Day Roundup

On the 18th November 2014 the ITAM Review hosted our first event. The ITAM Tools Day was hosted at the BCS Office in London, by the picturesque Covent Garden. To watch our YouTube video of the day please see below:


Standing room only! Thank you to everyone that attended!


The event

The event was a sell-out, which is an amazing feat for our first ever event. We had delegates from all around Europe, including Germany, France, The Netherlands and Ireland. A miserable and wet Tuesday morning turned into a glorious sunny day as our keynote speakers delivered their presentations to a packed room.


You can view all of the slides from the presentations here.

Martin Thompson & David Foxen – Key differentiators and features between SAM Tools

– SAM in a Virtual/Cloud Environment

Flexera – Examining the Business Case for SAM Tools

Brainware Group – Tools Selection and shortlisting advice

Snow Software – Day-to-day management of SAM Tools

Aspera – Implementation techniques and common pitfalls

Certero – Ensuring accuracy from SAM Tools


Finally, our event would not have been possible without the support of the of the SAM community. The turn out was amazing and everyone provided valuable feedback and really got involved. The feedback provided is extremely valuable to use in improving our events for the future, as our aim is to provide the community with informative, worthwhile events that help attendee’s progress with ITAM.

Also massive thanks to our sponsors and vendors for their support and attendance, and also giving us the ability to host the event free of charge to attendees.


Brainware Certero
Concorde Flexera2 Snow150px

Future events

Our next events are three ITAM focussed events in New York, USA.

Congratulations to our competition winners!

Congratulations to our competition winners!

About David Foxen

David Foxen is a Software Asset Management expert and enthusiast. He had a vast experience of successfully implementing SAM, SAM tools and also made huge cost savings. A member of the ISO Standards WG21, David is a massive ITAM geek, so uses any opportunity to talk about the subject to who-ever will listen. He believes that the industry needs to share its knowledge and success stories to help the SAM industry mature and become more effective. Always willing to help, his primary goal is to make a difference to organisations and the SAM industry so everyone will know how epic SAM is!

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