The ITAM Review

News, reviews and resources for worldwide ITAM, SAM and Licensing professionals.

SaaS Management Solutions – Call for Participants

ITAM Review researches the SaaS Management Solutions market – your opportunity to participate

Managing SaaS subscriptions continues to be a hot topic for ITAM professionals. Spending is continuing to shift from perpetual license models to subscriptions with many organisations spending in excess of $10k per user per year. That figure is only going to grow, and with anything between 30%-40% of SaaS spend wasted, this is an area where immediate returns can be delivered by a SaaS Management programme.

Since 2015 we have seen several start-ups attempt to address the SaaS Subscription Management challenge. Traditional ITAM tool vendors have also delivered capabilities in this area alongside their existing software, hardware, and datacentre management tools. For a high-level overview of the tools market, see our recent Market Guide. We also see SaaS Management Managed Services (SMMS) starting to grow.

A Standard for SaaS Management Solutions

The market is maturing. The start-ups are beginning to enter a new phase in their lifecycle in terms of funding and scale. Some incumbent tool vendors have made acquisitions, others have built their own functionality. The challenges and requirements are well understood, and many early adopters will be in Year 3 of their SaaS Optimisation programme.

With this in mind, The ITAM Review are delighted to publish a SaaS Subscription Management Standard

Over the coming months we will assess tools and services against this standard. Early in 2020 we will publish the first comprehensive guide to this market.

How you can contribute

We welcome your comments on the standard – what else should we include, what requires further clarification, and so on. Please follow up in the comments, or email

If you currently use a SaaS Management tool or service provider – either standalone or part of an ITAM suite – please consider submitting a review on Market Place here.

Your reviews and case studies are vital to enabling your peers to make an informed decision when selecting a toolset or service provider. We’re interested in hearing your experiences of managing everything from a small Office 365 deployment to a multi-tenant multi-million dollar Salesforce contract.

State of the Market poll

We’re also interested in hearing about the tools you’re currently using for managing SaaS subscriptions. If you’d like to share, please complete the survey embedded below.

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Vendor Participation

If you are a SaaS Management Tool vendor or Service Provider and would like to be included in our research, please contact me for further details. There is no charge for inclusion – the aim is to provide broad, detailed coverage of the market regardless of where your company is in its journey.

About AJ Witt

A former IT Asset Manager, AJ is Industry Analyst for The ITAM Review. He's interested in hearing from end users of ITAM tools and also vendors. He enjoys writing about the SaaS Management market, practical aspects of ITAM operations, and the strategy of major software publishers. You can connect via email ( or LinkedIn. AJ is based in the New Forest where he enjoys cycling, walking, spending time with his family, and keeping chickens

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